Rapture Consulting
ph: +61 407 534 424
  • Home
  • Services
  • Method
  • Projects
  • Blog
  • About
  • Plugs
  • Contact

Guest speaker: Experience Design PeakXD Event

21/2/2018

2 Comments

 
Picture
Yesterday I was a guest speaker at PeakXD's Experience Design Event in Brisbane. PeakXD has been a client of mine for 5 years and they invited me to talk about a project I managed for them last year for the Federal Government Department of Education and Training. In 2017 the Department came to PeakXD with the results of a review into higher education in Australia. 
One of the recommendations the review had made was for the establishment of a new national platform that would function as a 'one stop shop' to meet the needs of prospective higher education students.
​
It was PeakXD's job to understand how prospective students wanted such a platform to work and what information they wanted/needed it to have. 
​​

​Close to 150 attendees got to hear how we tackled this customer journey research nationally, how we analysed the data from all our participants, how we produced personas, journey maps and a detailed user requirements report, and learned about the next stages of the project.

Many thanks to the Department for allowing us to share their case study. It was a rare chance to let people in on how we design and execute customer journey research at a Federal level.
2 Comments
research paper writing services link
2/5/2019 02:34:07 am

I am sure with the fact those who were able to attend PeakXD's Experience Design Event in Brisbane have learned so much from you. Actually, it was a good decision that they invited you there. It was a good opportunity for you to spread your purpose and your aim to inform people about education and different kinds of training they must know at their age. I know that it was quite a challenge for you since public speaking is not your forte. But still, you chose to say “yes” to that invitation and grace the event. I am sure that they were able to get new information they never thought you could have.

Reply
Lori link
15/7/2021 02:13:20 pm

Very nice bblog you have here

Reply



Leave a Reply.

    Author

    Donna Bonde is the Owner and Director of Rapture Consulting. She consults to agencies and brands who want to better understand the way consumers think and behave. She bases herself in Sydney, Australia.

    follow us in feedly

    RSS Feed

    View my profile on LinkedIn

    Archives

    February 2018
    January 2018
    December 2017
    November 2017
    September 2016
    June 2016
    February 2016
    August 2015
    March 2015
    January 2015
    October 2014
    February 2014
    January 2014
    December 2013
    November 2013
    October 2013
    April 2013
    March 2013

    Categories

    All
    Brand
    Concept Testing
    Consumerism
    Design
    Fashion
    Food
    Insights
    Methodology
    Product Testing
    Purchase Decisions
    Sex
    Social Media

Rapture Consulting Copyright 2012
Terms and conditions of use

Privacy policy
Proudly powered by Weebly
Photos used under Creative Commons from JeepersMedia, bark, kudumomo, DonkeyHotey, JeepersMedia